ill communication: copywriting tips & sales strategies for small businesses
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list.
Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again.
New episodes drop every Wednesday. Ch-check it out. To find out more, visit kimkiel.com
ill communication: copywriting tips & sales strategies for small businesses
{Summer Remix} Niche down, profit up: 5 surprising benefits of picking a niche (and why your small business needs one in 2025)
Welcome back to the Ill Communication podcast!
This summer, I’m remixing hand-picked episodes to help you refine your message and sharpen your sales strategy for the year ahead.
Today’s episode is all about the power of picking a niche (something that can feel intimidating when you're trying to grow your business).
But narrowing your focus doesn’t mean shrinking your opportunities… in fact, it does the opposite.
If you want to stand out and sell more in 2025, it starts with dialing in your niche.
Let this episode guide you toward more clarity, confidence, and aligned clients.
Take a break from creating content (without looking like it)
Pretend you're a DJ and remix your best content with my Content Remix Strategy
✅ Save time
✅ Get inspired
✅ Take a break from scratch content
👉 Grab the jam-packed 8-page Google Doc for free at kimkiel.com/remix
