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ill communication: copywriting tips & sales strategies for small businesses
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list.
Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again.
New episodes drop every Wednesday. Ch-check it out. To find out more, visit kimkiel.com
Episodes
Counterintuitive strategies to market and sell high-ticket offers to premium clients (part 2)
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How to market and sell high-ticket offers (part 1)
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How to grow your business in a changing market (and why B-School could help)
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10 simple ways to share your values in your business and marketing (and why it’s important you do)
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Content that builds goodwill and positions you as a trusted authority {A writing prompt for women entrepreneurs}
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7 Marketing and copywriting trends to boost sales in 2025
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25 No-BS Resolutions for GenX Business Owners who want more ease, success and fun in 2025
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A guided reflection for entrepreneurs - 11 prompts for end-of-year reflection & goal setting in 2025
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Why small business owners should share "surprise and delight” content
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9 simple, stress-free ways entrepreneurs can remix content over the holidays (or any day!)
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5 ways to turn 2025 into your most profitable, stress-free, and successful year yet in small business
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8.5 Things I’m grateful for in 2024
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13 Last minute ideas for raising money on Giving Tuesday (plus a bonus 3-email fundraising sequence)
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Why FAQs are good for your business and bottom line
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"How do you grow your audience and boost engagement for your podcast or blog?” {Pick My Brain!}
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My Favourite Thing (a timeless writing prompt to create connection with your audience)
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Go from confused to confident. How copy coaching can boost your marketing and grow your sales
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3 mind-blowing things I wish I knew before I became a copywriter {Plus a Writing Prompt}
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How to know what to say and how to say it (in your copywriting)
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20 Tiny habits that help me build a successful small business as a copywriter
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“How do you continually come up with content ideas?” {Pick My Brain!}
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A surprisingly simple way to build authority, grow your email list and find clients
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Why simplicity is the secret to online business success
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Optimize your sender name so your emails get opened
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How to boost online business sales with a flash sale in Q4
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