
ill communication: copywriting tips & sales strategies for small businesses
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list.
Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again.
New episodes drop every Wednesday. Ch-check it out. To find out more, visit kimkiel.com
ill communication: copywriting tips & sales strategies for small businesses
How high-ticket offers help entrepreneurs create revenue resilience in a recession
We’re not just in an economic recession — we’re also in a trust recession. Consumers and businesses are being more choosy than ever about where they spend their money.
So how do you keep selling in shaky times? Spoiler: it’s not by slashing your prices.
In this episode of the Ill Communication Podcast, I’m showing you why doubling down on premium, high-ticket offers is the smartest move in a downturn. You’ll hear:
- Why “trust recession” is really a market correction
- What research shows about premium buyers during recessions
- The 5 keys to attracting and selling to high-ticket clients
- How selling premium actually gives you more room to do good
Subscribe to my newsletter to get info on my upcoming High Ticket Strategy and Sales Workshop: https://www.kimkiel.com/newsletter