ill communication: copywriting tips & sales strategies for small businesses
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list.
Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again.
New episodes drop every Wednesday. Ch-check it out. To find out more, visit kimkiel.com
ill communication: copywriting tips & sales strategies for small businesses
How to stop procrastinating and get into marketing motion
Self-proclaimed "world's biggest procrastinator" Kim Kiel gets real about how perfectionism and all-or-nothing thinking can paralyze your marketing.
After ghosting her own email list for six months (yes, a copywriter who ghosted her list!), Kim discovered the power of B-minus work and strategic constraints.
She shares the exact mindset shifts and practical strategies that helped her build momentum and consistency, including how hosting monthly marketing moments boosts revenue, why accountability containers work, and how prompts and formulas can spark creativity instead of stifling it.
If you're stuck in perfectionist paralysis or lacking consistency in your marketing, this episode will give you permission to take imperfect action and create the constraints that fuel results.
Stop procrastinating and stalling your marketing by joining Pivot to Premium: www.kimkiel.com/pivot
Resources mentioned:
AIDA formula: https://www.kimkiel.com/podcast-1/the-mary-poppins-of-copy-formulas-practically-perfect-in-every-way
P4 Formula: https://www.kimkiel.com/podcast-1/how-to-write-a-compelling-sales-message-without-being-cheesy-or-sleazy
Writing Prompt: 3 signs you need a writing prompt: https://www.kimkiel.com/podcast-1/3-signs-you-need-to-use-a-writing-prompt
Text me a question or comment!
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Elevate your messaging, offers and sales inside Pivot to Premium - a 4-month incubator for women-led businesses.
Enroll now: www.kimkiel.com/pivot
